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China MediaExpress is operated by Fujian Fenzhong Media Co., Ltd., which was incorporated in November 2003 with a registered capital of RMB 20 million and its headquarters is located in Fuzhou, Fujian Province. It is China’s sole largest media company specializing in inter-city bus TV advertisement.In November 2007, China MediaExpress was designated as the exclusive vehicle TV media on “Official Program Project” by China’s Ministry of Transportation and succeeded in passing the quality management system accreditation of ISO9001:2000.The company right now has a professional information editing team and has realized a rapid response in terms of technology and after-sale service.
 China MediaExpress·Highly Mobile Media
Ever since its incorporation, China MediaExpress has been committed to offering highly efficient quality programs, ads and information services for TV on inter-city and city-suburban (county town) shuttle buses and coaches. As the exclusively designated vehicle-carried TV media, China MediaExpress has been gradually winning time-conscious and quality-minded business population.
China MediaExpress· High-End Support
With the constant updating of China expressway mileage, China MediaExpress cooperates with many well-known large passenger transport companies in China, which leads to the fact that backbone passenger transport expressways in those major cities have been covered. And it is the exclusive advertiser for over 13,000 express coaches between major cities; its strategic influence has extended into a radioactive sphere with Yangtze Rive Delta, Pearl River Delta, Bohai-Rim, and Southwest China as four cores. The powerful support of a large number of high-end terminals for China MediaExpress fully demonstrates to the world that it is an emerging expressway bus TV advertisement network.
China MediaExpress·Highly Efficient Advertising Network
China MediaExpress has a set of audiovisual passenger vehicle player that has won a national prize and an automatic control system, the two of which combine to empower the automatic play of programs upon the start of the vehicle and to insert a commercial after every thirty minutes of programs. The unique advertising network consists of inter-city, city-suburban, city-county (town) expressways. Take the average three hours’ inter-city express ride for example. 80% of the audience often watch the programs on the bus TV; over 90% passengers like the media and the programs; and the extent of the memory that passengers have on those advertising brands is as high as 86%.
China MediaExpress·High-quality Audience
The inter-city express coach, the terminal carrier of China MediaExpress, is particularly popular among the middle and high-income brackets of population who shuttle between cities. Such population has a relatively high purchasing power and rational decision-making abilities concerning their own affairs; this implies that the audience of China MediaExpress radically differs from that of traditional media or other common media by nature, thus enabling the clients more target-oriented. The considerable proportion of dealers from among the audience makes the advertisement network of China MediaExpress more appealing.
China MediaExpress·High-quality Services
Taking “ a happy journey and a merry channel” as its core operation concept, China MediaExpress endeavors to create a pleasant journey for passengers and offer passengers and clients an unprecedented gamut of experiences. Every link-the design of broadcasting programs, the edit and broadcast of commercials and information, equipment maintenance, guaranteed after-sale services-is practicing the service concept of “rapidly expand value and serve clients with innovation”. High-quality technology and fast-reaction after-sale services are the very embodiment of our service concept of “keep improving”.
Rapidly expand value and serve clients with innovation! China MediaExpress is keeping you company along the pleasant journey of China’s expressways! |
